We're here to make sure your first step is the right one.
The Ace of E-Commerce Growth Lab is an independent consultancy that helps businesses considering e-export see the full picture before they make a decision.
Why we started
E-export is a big opportunity for Turkish businesses. But there's a pattern we see often in the field: many businesses commit serious budgets to training, agencies or inventory without first checking whether their product, budget or target market is a good fit.
These decisions are often made with incomplete or conflicting information, and the result is lost time, money and motivation.
We set out to close that gap. Our goal isn't to sell you something; it's to help you make the right decision. Sometimes that decision is “start now”, and sometimes it's “fill this gap first”.
How we work
Independence
We're under no obligation to steer you toward any particular training, agency or service. Our recommendation is based solely on your situation.
Data first
Our assessments rest on demand, competition, pricing and cost data, not guesswork.
Plain language
No jargon. Anyone who reads our report knows exactly what to do next.
Honesty
If your product or timing isn't right, we'll tell you plainly. The right “no” is worth more than the wrong “yes”.
Why “The Ace of”?
An “ace” is someone who has mastered their field. To us, “The Ace of E-Commerce” stands for expertise and trusted guidance in e-commerce. The crown in our logo represents our clients' ambition to lead in their own markets.
“Growth Lab” describes how we work: testing assumptions, measuring, and shaping decisions with data.
Founder
Gülsün Kurt brings 20 years of executive leadership experience. For the past 6 years she has worked in e-export and brand management as a Chief Growth Officer (CGO), leading Turkish brands' expansion and growth on global marketplaces across strategy, brand positioning and business development.
The situation she encountered most often along the way was costly decisions made without the right information. She founded The Ace of E-Commerce Growth Lab so that businesses starting out in e-export can make those decisions with data and an unbiased perspective.